Author Topic: 5 Predictions for the future of animated marketing videos  (Read 51 times)

Rayancaleb

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5 Predictions for the future of animated marketing videos
« on: October 12, 2017, 03:27:24 PM »
There’s a problem with innovations… once a trend catches on, everybody starts doing it. In no time, there was a glut of derivative, lazy, knock-off explainer videos crowding out legitimate content. How long can the viewers see the same thing, especially when they are bad?
Tell us, do you remember the last time you saw a whiteboard animation go viral on a social media platform? Maybe, someday whiteboard animations will rise again. But definitely not today!
What’s on the rise? 3D Animation.
In place of whiteboards, let’s look into the future of animation. Animated videos made in 3D is both better-looking and more affordable than it’s ever been. It doesn’t require a Pixar product to tell a riveting story anymore. So 3D might be right for your video! Good news isn’t it!
Some business concepts work better for 3D video than others. Keeping up with the cartoony familiarity of the traditional animation and also with the stark detail of 3D makes the most sense for businesses with a physical product. Using 3D animation, you can create a lifelike prototype of your vision. Throughout the video, it interacts with other objects just like it would in real life.
How about creating different versions of the same video for different platforms?
Avoid making and paying for one single video, and then using that one video across all platforms. The scope of presenting the video to potential customers are endless, so don’t make the mistake of limiting it. To maximize your video’s effectiveness you need to tailor it to the platform it’s presented on.
Usually, the norm is that an animated explainer video posted on a website should be 60-120 seconds long. The video features details of a product in an interesting manner, and leave the customer with a complete understanding of how your business helps them.


I didn't find the right solution from the internet.
References :
http://animationforum.net/forums/index.php?topic=983.0



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